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Industry · Construction & Trades

Journeymen, masters, apprentices — found before they move on.

Construction and trades have the highest unmet labor demand in Germany — and the lowest digital recruiting maturity. Recruiting Gym closes this gap without an IT project.

250,000+
missing skilled workers (ZDH 2025)
180
days avg. vacancy
83 %
applications via mobile
AGG
& BetrVG compliant
Reality in this industry

Know this?

The specific hurdles we've seen hundreds of times in this industry — and automate away.

Classic ads don't reach the target group

A journeyman doesn't browse his employer's job app — he sees an ad on TikTok or Instagram between tool reviews. The AI puts your ad exactly there.

Mobile application barrier is too high

Upload a CV from a smartphone? Rarely. The AI builds funnels that are completed in 60 seconds on mobile — data comes, CV follows later.

Wage expectations unclear (collective agreement, premiums, surcharges)

With or without IG BAU agreement? Construction premium? Travel allowance? The AI calculates your specific model transparently in the ad, so candidates know realistically what they'll earn.

Workshop reality blocks interview scheduling

Workshop open, master on the construction site, office staffed 8 to 2 PM. The coach knows this and only suggests fitting slots — with WhatsApp reschedule.

Apprentice recruiting is its own world

With the Vocational Training Act, parent communication, vocational school logistics. The AI has a dedicated funnel — including parent contact form and IHK registration reminder.

Foreign journeymen need recognition

Professional recognition takes 3–6 months in many trades. The coach asks in the first conversation: certificate country, language level, HWK jurisdiction — and creates a tracker.

Positions

All relevant roles covered.

From entry-level to leadership — we know the funnels and channels for every role.

From apprentice to master
BricklayerCarpenter (rough)RooferPainter & decoratorElectronics technicianPlumbing & heating mechanicJoiner / cabinetmakerMetal workerAutomotive mechatronicsSite managerForemanApprentices (all trades)
ROI · ROI for construction recruiting

Concrete numbers, no marketing promises.

Industry-specific benchmarks from our production setups. During your demo, we calculate this against your last 12 hires.

Time-to-hire
180 → 35 days
−81 %
Cost-per-hire
€5,200 → €980
−81 %
Mobile conversion
+340 %
vs. careers page
Apprentice quota
+62 %
over LinkedIn-Generation
How we start

Your first ad is live in 14 days.

01

Strategy call (30 min)

We analyze your roles, channels, branding. You leave with a training plan, not a sales pitch.

02

Setup (10 days)

We build your funnels, integrate your ATS, launch the first ads — you don't set anything up yourself.

03

Live (day 14)

First applications arrive. The coach handles pre-qualification and scheduling. You only do the actual interview.

Why Recruiting Gym for trades?

Why Recruiting Gym for trades?

Mobile-first funnels

60-second application. CV optional, follows later. 83 % of applications are mobile.

TikTok & Instagram native

Video creatives in 9:16 with auto-captions.

HWK / IHK compliant

Apprentice funnels with BBiG-compliant parental consent.

Wage calculator

IG BAU, IG Metall, ZDH recommendation — built into the ad.

WhatsApp reschedule

Workshop noise, construction site, no email inbox — WhatsApp is standard.

Recognition tracker

For foreign journeymen: HWK jurisdiction, deficiency, language certificate — auto-tracked.

Industry FAQ

What healthcare, construction, and hospitality customers ask.

We're an 8-person business. Is it worth it?
Solo plan €690/month. A journeyman position generates approx. €80,000–120,000 revenue per year. If Recruiting Gym saves you 4 months of vacancy time — do the math.
Does this work for specialized trades (plasterer, electronics, chimney sweep)?
Yes. The AI adjusts ad tone and platform mix to the target group. Specialized trades often get more attention on TikTok than on job boards.
Apprentice recruiting — do you have anything special?
Yes. Own funnel with parental consent form (BBiG-compliant), vocational school location filter, IHK registration reminder. Plus a platform mix that actually reaches students (Instagram, not LinkedIn).
How do you handle collective bargaining?
Ad templates have fields for: agreement (yes/no/which), surcharges (construction premium, travel allowance, mileage), special payments (vacation, Christmas, 13th month). Candidates see this transparently in the ad.

The journeyman you need tomorrow is searching on Instagram today.

30-minute demo with your open journeyman or master position. We'll show you a 9:16 TikTok creative and the 60-second application funnel.